Nike Running Shoes 

Presented here are two distinct advertising concepts created for Nike. The first concept highlights the women’s running shoe line, emphasizing style, comfort, and performance tailored specifically for female athletes. The second concept focuses on the cutting-edge Nike Hyperfeel Running shoe, designed with innovative technology to simulate the sensation of running barefoot—offering runners a natural, lightweight experience without compromising support or durability. Both ads demonstrate the high level of Photoshop expertise required to elevate the Nike brand’s visual identity, blending creativity with technical precision to capture attention and inspire athletic excellence.



Beyond these creative endeavors, I also took on the crucial responsibility of retouching over 200 pairs of Nike shoes for the brand’s online sales platform. This extensive task involved meticulously refining images from multiple angles to ensure each shoe was presented in its best possible light. I paid close attention to critical details such as color accuracy, texture clarity, and overall visual appeal, enhancing every element to maintain consistency and quality. This careful retouching process was essential not only to attract potential buyers but also to convey the premium craftsmanship and innovative design that Nike is known for, ultimately contributing to a compelling and trustworthy online shopping experience.